This post will be dedicated to the various photo's that we have found. These images inspired us to create our initial advert ideas.
These images represent the 50's classic house wife, that stayed at home cooking and cleaning the house whilst the man went out to work. This was one of the major inspirations for us as it truly captured the essence of what a cake represents; a delicious dessert that has been made lovingly by a caring mother, whom has worked hard to create it. We really wanted to capture this essence and feeling in our advert.



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